Facial recognition tech estimates customers gender, age and how often they visit

NEC has developed a marketing service that utilizes facial recognition technology to estimates the age and gender of customers, and accumulates the data, along with the dates and times that customers visit stores. This data is then used to analyze trends in customer behavior and visit frequency.

This scene from Minority Report isn’t that far away.

Marketing service uses facial recognition tech to estimate gender, age, and visiting frequency →

(via teusje)