Death to Complexity: Advanced Search at Spokeo

spokeo-search

Considering the nature of people search, filtering by parameters other than first and last name is crucial. ‘John Smith’ doesn’t really help you find who you’re looking for, but a 36 year old John Smith in Pasadena, CA, related to a Susan is damn specific, and will inform you quickly if we have the data you want.

Interesting to see how they made their Advanced Search more Simple.

Death to Complexity: How we Simplified Advanced Search →

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