Life is short. No one wants to fill out a form. Be conversational. Be funny. Gradually engage. Do the unexpected. It is the role of the designer to express their company’s brand to elicit an emotional reaction. If done correctly, it will increase completion rates. Just make sure you don’t violate the rules listed here.
Design Better Forms →
Published by Bramus!
Bramus is a frontend web developer from Belgium, working as a Chrome Developer Relations Engineer at Google. From the moment he discovered view-source at the age of 14 (way back in 1997), he fell in love with the web and has been tinkering with it ever since (more …)
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